by Mike McKeown
Blogs are all the rage these days. It seems like everyone has one. Businesses, churches, schools and everyday regular people have blogs. Sure a lot of people have blogs just because they like blogging, But why do so many businesses have them on their websites? Because they make money!
But how exactly do they help? Here’s a good list for starters:
- A constantly updated blog with interesting content will bring readers back to your website on a regular basis. Whether your sell tangible products, make money via ads, or any other way, return visitors mean more money in your pocket.
- A constantly updated blog is good for SEO (search engine optimization). Search engines rank sites higher that are constantly updated, and a blog is the easiest way to update your website.
- Well tagged, well written and SEO friendly blogs can substantially increase your Adsense revenue.
- If you sell products, you can post specials on your blog or other goodies to give visitors a reason to come back to your site.
- Blogs can be set up with RSS feeds so visitors can easily see when you have updated your website and can be easily reminded to come visit you again.
So the moral of the story is get blogging! Your wallet will thank you!
July 29th, 2010 on 4:48 pm
I had just read that the new “Google Caffeine” beta indexing system favors social sites and frequently updated sites (blogs) so this reinforces your post. I have just started a blog http://buildfree.blogspot.com to back up http://buildfree.org – Do you think Blogger is good enough, or should I get a top-level domain? Thanks!