by Mike McKeown
Twitter can be a great resource to drive new, targeted visitors to your website… when used properly. The problem is, not everyone uses Twitter to it’s fullest potential, and they end up loosing out. Below I have a few tips to help you get the most out of your Twitter account.
- Post Regularly – This is the most important rule, but the one I see ignored the most. I actually had a client that had me create a custom background for his Twitter profile (which he paid for), and he has yet to Tweet once. Needless to say, he’s not getting any business from his Twitter page. Post at least 1 or 2 updates a week if not more.
- Follow Up with your customers. If someone tweets you, be sure to respond as quick as possible. Your Twitter account is one of many faces of your business. Don’t let your Twitter profile make you look bad.
- Follow Those Who Follow You – If someone decides to follow you, follow them back. It’s proper Twitter etiquette. If you run a blog like I do, a lot of your followers could be other blog owners. If you get on their good side and follow them back, they may be more willing to help you out.
- Don’t Just Use Twitter For Self Promotion – If you own a website, the primary goal of your Twitter account will probably be to retain visitors and gain new ones, but that doesn’t mean you just need to post about your site. You can tweet or re-tweet related posts on similar sites. If you do this, someone might re-tweet your post and you will gain as well. When using Twitter for self promotion offer your visitors something useful, such as a sale, a new article or something of that nature, and be sure to link to it!
- Make Page Titles Re-Tweetable – Twitter limits you to 140 characters. Now if someone wants to share your blog post on Twitter consider this. They might be using a service such as AddtoAny which will leave @AddtoAny at the end of your post. Then if it is re-tweeted someone may want to leave a comment about your article they just read. Not to mention the 140 characters includes a link to your post. If you can keep your blog post titles under 45 characters, you should be good to go. After all, if they have to edit your title, they might just give up all together and move on.
So now you have the guidelines for tweeting for your website. Now go ahead and get some traffic from Twitter, and post any Twitter promotion rules you may have in the comments section.
March 18th, 2010 on 9:23 am
Follow owners of similar sites. They may follow you back and you get extra exposure.
November 12th, 2011 on 4:19 am
Blog content is very good and I will come back to read it as an encouragement to the other
November 29th, 2011 on 8:19 am
Now you have got your new site and also you’re eager to begin making some sales! However, how can you make gross sales should you don’t have high volumes of tourists to your website?
January 30th, 2012 on 7:24 pm
I was recommended this blog by my cousin.I’m not sure whether this post is written by him as no one else know such detailed about my difficulty.You are amazing! Thanks!
March 19th, 2010 on 11:34 am
That is one aspect… it work some of the time. I know I got a few new visitors doing that… but how you really gain traffic from Twitter is when your posts get re-tweeted. For example, I post a tweet about every new article I post here and hope it gets re-tweeted. I put a link to my article in the post, and when people re-tweet it that like it I gain extra exposure.
Even though this site is in its infancy I have already gotten a few re-tweets and some extra traffic from it.